For endurance athletes, the triathlon tests performance across swimming, cycling, and running. The Winter Olympics biathlon blends cross-country skiing with rifle shooting. Now racquet-sports…
News
Fitura Brands Launches $20M Franchise Platform Across Padel, Pilates and Recovery
A new player in the sports-wellness franchise sector is targeting the convergence of racquet sports, boutique fitness, and performance recovery….
La Roche-Posay Expands Miami Open Partnership as Official Skincare Partner
Dermatological skincare brand La Roche-Posay is expanding its presence in professional tennis, upgrading its partnership with the Miami Open presented…
HotelPlanner Tour Expands Global Development Pathway with UTR Sports Partnership
The global tennis development ecosystem is set for significant expansion following a new partnership between the HotelPlanner Tour and UTR…
U.S. Blind Tennis Association Appoints Ian Rapport to Board of Directors
Racquet Sports Industry Leader Brings More than a Decade of Marketing Experience to Drive USBTA Growth March 10, 2026…
Lululemon Debuts Sweat-Concealing ShowZero Tech for Tennis
Athletic apparel brand Lululemon Athletica (lululemon) is expanding its push into performance tennis with the debut of ShowZero™, a sweat-concealing fabric technology designed…
BOAST Returns as Proud Apparel Partner of INTENNSE™ Challenge Series
ATLANTA, GA – INTENNSE™ announced that BOAST will serve as a Proud ApparelPartner of the INTENNSE Challenge Series for the…
CRIVIT Taps Stefanie Graf for Global ‘Find Your Move’ Campaign
European sports and lifestyle brand CRIVIT has announced a new international partnership with tennis legend Stefanie Graf, launching a global…
Racquet 360 Secures $9 Million to Accelerate U.S. Padel Ecosystem Expansion
Racquet sports investment and development platform Racquet 360 has announced the completion of a $9 million funding round aimed at…
BNP Paribas Expands Community and Youth Initiatives at 2026 BNP Paribas Open
Global banking group BNP Paribas is marking the start of the 2026 BNP Paribas Open with a series of community,…
Franklin Sports Named Title Sponsor of US Open Pickleball Championships in 10th Anniversary Year
In a move that further consolidates its leadership position in pickleball, Franklin Sports has been named Official Title Sponsor of…
ASE Names MKTG as Global PR Agency to Accelerate Racquet Sports Platform Rollout
As investment and innovation continue to reshape the racquet-sports landscape, Agassi Sports Entertainment Corp. (ASE) has appointed MKTG Sports +…
National Padel League Caps Record Debut Season with USA National Team League Finals in Miami
The rapid professionalization of American padel continues as the National Padel League (NPL) prepares to host the Season 1 National…
HEAD Introduces TRIFLEX Radical Collection, Targeting All-Court Versatility
In the increasingly competitive premium paddle segment, HEAD has unveiled its new TRIFLEX Radical Collection, a performance-driven update designed to…
Mibro Brings AI Coaching to Padel at Mobile World Congress 2026
As padel continues its rapid global expansion, performance technology brands are racing to deliver sport-specific intelligence that matches the game’s…
Protective Life Taps John Isner as Brand Ambassador Ahead of 2026 Miami Open
Financial services brands continue to deepen their alignment with racquet sports, and Protective Life Corporation is…
Boast Signs American Tennis Player, JJ Wolf
– The original American tennis brand adds to its roster of athletes — PALM BEACH, FL – BOAST proudly announces the signing…
Golden Ticket Tournaments Set the Stage for Road to USA Pickleball National Championships
USA Pickleball is officially launching the competitive pathway toward the 2026 USA Pickleball National Championships, with its Golden Ticket Tournament…
USTA Mid-Atlantic Foundation Adds Legal Leader Tonya M. Esposito to Board
The USTA Mid-Atlantic Foundation has strengthened its leadership ranks with the appointment of veteran attorney Tonya M. Esposito as an…
AxyomCore Showcases High-Capacity Network Extender at MWC Barcelona
As connectivity demands surge across sports venues, entertainment spaces, and enterprise environments, AxyomCore is positioning indoor wireless infrastructure as a…
