In a move that further consolidates its leadership position in pickleball, Franklin Sports has been named Official Title Sponsor of…
Read MoreLATEST NEWS
As investment and innovation continue to reshape the racquet-sports landscape, Agassi Sports Entertainment Corp. (ASE) has appointed MKTG Sports +…
The rapid professionalization of American padel continues as the National Padel League (NPL) prepares to host the Season 1 National…
In the increasingly competitive premium paddle segment, HEAD has unveiled its new TRIFLEX Radical Collection, a performance-driven update designed to…
As padel continues its rapid global expansion, performance technology brands are racing to deliver sport-specific intelligence that matches the game’s…
Financial services brands continue to deepen their alignment with racquet sports, and Protective Life Corporation is…
In the increasingly competitive premium paddle segment, HEAD has unveiled its new TRIFLEX Radical Collection, a performance-driven update designed to…
As padel continues its rapid global expansion, performance technology brands are racing to deliver sport-specific intelligence that matches the game’s…
Financial services brands continue to deepen their alignment with racquet sports, and Protective Life Corporation is…
– The original American tennis brand adds to its roster of athletes — PALM BEACH, FL – BOAST proudly announces the signing…
USA Pickleball is officially launching the competitive pathway toward the 2026 USA Pickleball National Championships, with its Golden Ticket Tournament…
The USTA Mid-Atlantic Foundation has strengthened its leadership ranks with the appointment of veteran attorney Tonya M. Esposito as an…
As connectivity demands surge across sports venues, entertainment spaces, and enterprise environments, AxyomCore is positioning indoor wireless infrastructure as a…
A new longform feature highlighting the legacy of South Asian tennis pioneers is drawing global attention to the intersection of…
UTR Sports is extending its platform beyond performance analytics with a new multi-year collaboration with travel technology company Hotel Planner,…
Performance apparel brand SXY is accelerating its expansion in professional pickleball, announcing a series of strategic partnerships that position the…
Luxury spirits brand CÎROC Vodka is stepping firmly into the racquet-sports spotlight, naming its CÎROC Athletic Club as the driving…
As pickleball and padel continue to surge, retailers are being pushed to rethink how consumers discover, evaluate, and ultimately purchase…
Agassi Sports Entertainment Corp. is adding seasoned executive firepower as it builds out its racquet-sports platform, appointing George Mackin as…
WINDHAM, NH – SQAIRZ, the performance-focused leader in pickleball footwear, today announced a new partnership with DUPR (Dynamic Universal Pickleball Rating),…
Celebrating 50th anniversary The PTR/PPR International Racquets Conference is set to return to Florida in 2026, bringing the global racquet sports community…
The Vasco Group has added Schubert Tennis to its growing national platform, reinforcing its strategy to build a scaled, end-to-end…
Swiss watchmaker Rado has been named the Official Timekeeper of the Nexo Dallas Open, marking a high-profile debut as the…
Recovery-focused brand Picklebalm is doubling down on elite athlete alignment, announcing a new partnership with Kate Fahey, the world’s No….
Jannik Sinner and Allianz Group have announced a multi-year global partnership, naming Allianz an official partner of the four-time Grand…
Get ready for an inspiring day of growth and connection at the WCRS Tennis Professional Development Event! We’ll dive into…

