Aryna Sabalenka becomes first-ever current athlete shareholder in Prenetics, listed on the NASDAQ: (PRE) In just six months, IM8 is…
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Six-year deal between WTA Ventures and Tennis Channel brings increased investment and exposure for women’s tennis
Network platforms to remain exclusive home of WTA through 2032 ST PETERSBURG, Fla. & LOS ANGELES, CA – WTA Ventures…
Flexjet joins Laver Cup 2025 as Official Sponsor
Cleveland, OH — Laver Cup is pleased to announce Flexjet, a global leader in luxury private aviation, as a Global…
The 2026 Special Olympics USA Games Welcomes Target as Platinum Partner and Official Tennis Sponsor
As the official Tennis sponsor of the 2026 USA Games, Target will help bring together more than 80 Special Olympics…
Imperial Named the Official Headwear Partner of CityPickle
Partnership Marks Imperial’s Continued Expansion into the Nation’s Fastest-Growing Sport BOURBON, MO— Imperial, the premium headwear brand known for quality,…
Swinton Pickleball Launches “Crushing Points” Capsule Collection
A Bold New Era in Luxe Performance Apparel for the Pickleball Court SWINTON PICKLEBALL, the lifestyle brand behind the iconic…
Emirates and USTA Foundation present new tennis courts to the youth of East Palo Alto backed by the airline’s ‘Force For Good’ initiative and funding
East Palo Alto community is second to benefit from Emirates’ support of court refurbishment initiatives across the US Emirates’ support…
Franklin Sports C45° Paddle Series Breaks Pickleball Barrier with Most Versatile Paddle Series in the Game
A Revolutionary Pickleball Line Designed for Powerful Players, Setting a New Performance Standard and Elevating Gameplay STOUGHTON, Mass. – Franklin…
The Pickle Pad Accelerates Nationwide Expansion with Fall Debuts in Three New Cities
Fast-growing indoor pickleball brand sets sights on the Southeast for its next wave of development DALLAS, TX – With America’s…
International Association of Pickleball Facilities Expands to Include Padel, Partners with Conquer Padel as Founding Sponsor
IAPF Rebrands as International Association of Pickleball and Padel Facilities (IAPPF), leading the development of the pickleball and padel industries….
THRIVE Enters the Court: Le-Vel Announces Official Partnership with USA Pickleball
DALLAS, TX — Le-Vel, the company behind the premium health and wellness system THRIVE, is proud to announce a dynamic…
Baha Mar Announces Expanded 2025 Baha Mar Cup, Featuring the Addition of the First-Ever Star-Studded Celebrity Pro-Am Tournament December 11-14, 2025 – Exclusive Travel Packages now Available
The Sixth-Annual Baha Mar Cup returns with four days of high-profile tennis action, clinics and insider access to world-renowned pros…
Pickleball Kingdom Cincinnati Mason Announces Grand Opening Celebration on June 21, 2025
CINCINNATI, OH – Pickleball Kingdom is thrilled to announce the official Grand Opening of its brand-new, state-of-the-art indoor pickleball facility…
Country Clubs, Meet Your Custom Paddle Match: SWINTON PICKLEBALL Personalized Paddle Program
SWINTON PICKLEBALL, the brand that brought you the cheeky “Kitchen’s Closed™” phrase and some of the best-looking gear on the…
Agassi Sports Entertainment Acquires Trademark and All Rights Associated with the Name “World Series of Pickleball”
LAS VEGAS, NV – Agassi Sports Entertainment Corp. (“AASP” or the “company”) (OTC PINK:AASP) is pleased to announce that it…
Mirasol General Manager Matt Lambert Named 2025 Facility Manager of the Year
The award highlights Lambert’s transformational impact on Mirasol’s racquet sports programs, facilities, and team PALM BEACH GARDENS, FL. – The…
AI Takes Center Court, Infosys and FFT Unveil Innovative Fan Features for Roland-Garros 2025
Leverage Gen AI and agentic AI to deliver new fan experiences including enhanced and personalized match analysis and creative content…
Cracked Media Ventures Announces Strategic Expansion into Emerging Sports Markets
Cracked Media Ventures announces its expansion beyond tennis, bringing its acclaimed broadcast and media model to emerging racquet and net…
Vita Bella Joins Forces with DUPR as the Official Health and Wellness Partner of Competitive Pickleball
This strategic partnership is a bold move that brings peak performance to the pickleball court, delivering premium health protocols and…
SWINTON PICKLEBALL Outfits Pickleball Doubles Teams in Style
SWINTON PICKLEBALL, the brand credited with coining the now-iconic phrase “Kitchen’s Closed™” and infusing the pickleball world with gear that’s…
