Lacoste is officially entering the padel equipment market, launching its first complete collection for the sport as the French brand…
Equipment
JOOLA Bets on Foam Paddle Demand with New POWER FX
JOOLA is making a bigger move into foam paddle construction with the launch of POWER FX, a new $179.95 pickleball…
PENN Unveils New Pro Penn Marathon Tennis Ball with Enhanced Durability
PHOENIX, Ariz. — PENN has introduced the latest generation of its flagship Pro Penn Marathon tennis ball, featuring engineering enhancements…
Wilson Launches New Defyer™ Racket Collection: Engineered for Maximum Spin
CHICAGO — Wilson Sporting Goods has introduced Defyer™, a new performance tennis racquet franchise engineered to deliver maximum spin and…
Paddletek Expands Foam Paddle Push With Launch of Honeyfoam TKO-X
Paddletek is continuing its push into next-generation paddle technology with the launch of the Honeyfoam TKO-X, a new performance-focused pickleball…
HEAD Introduces SQUARED Platform, Redefining the Power–Comfort Tradeoff in Racquet Design
In a category long defined by compromise, HEAD is attempting to reset the performance equation with the launch of its…
HEAD Introduces TRIFLEX Radical Collection, Targeting All-Court Versatility
In the increasingly competitive premium paddle segment, HEAD has unveiled its new TRIFLEX Radical Collection, a performance-driven update designed to…
Paddletek Introduces Limited-Edition Reserve Honeyfoam™ Pickleball Paddle
Paddletek Group has launched the Reserve Honeyfoam™, a limited-edition pickleball paddle that represents the company’s first foam-based design and the…
Heineken® 0.0 x LÕK serve up the world’s first padel racket with a built-in bottle opener
Heineken® 0.0 and premium racket brand LÕK announce the first-ever padel racket with a built-in bottle opener and six-pack branded…
Worlds First Wearable Pickleball Training Aid
Meet the Pickleball GameChanger — the first wearable device designed to transform your pickleball game from the ground up. Built…
Unleash Your Tennis: Aceii One, the AI Hitting Partner That Trains, Teaches, and Competes
HONG KONG, — For tennis players, one of the toughest challenges isn’t the sport itself—it’s finding the right partner, keeping…
Swinton Pickleball Serves Up a Winning Move for Corporate Gifting
Elevate Team Culture and Client Appreciation with Custom Pickleball Gear and Apparel Looking for an end-of-year gift your team or…
PaddleTek Celebrates 15 Years of Innovation and Leadership in Pickleball
Marking 15 years with anniversary discounts on paddles and apparel NILES, Mich. – PaddleTek, an industry leader in pickleball equipment…
PicklePro Shop Offers the Best Pickleball Equipment in 2025
Family-Owned Company Delivers Professional-Grade Gear at Prices Every Player Can Afford MIAMI, FL. – PicklePro Shop, the family-owned pickleball online…
Drop Shot Unveils the Ultimate Game Changer in Padel Technology: The Blitz Attack Racquet, Designed for Players of All Levels
SAN JUAN, Puerto Rico – With padel surging as the fastest growing sport in the U.S., Drop Shot — known…
The Racket of Choice for Rising Champions: Wilson® Unveils Ultra V5
Power, placement and pro-approved performance, Ultra v5 is built for a new era of tennis CHICAGO, IL. – Wilson Sporting…
Franklin Sports C45° Paddle Series Breaks Pickleball Barrier with Most Versatile Paddle Series in the Game
A Revolutionary Pickleball Line Designed for Powerful Players, Setting a New Performance Standard and Elevating Gameplay STOUGHTON, Mass. – Franklin…
Country Clubs, Meet Your Custom Paddle Match: SWINTON PICKLEBALL Personalized Paddle Program
SWINTON PICKLEBALL, the brand that brought you the cheeky “Kitchen’s Closed™” phrase and some of the best-looking gear on the…
PXG Launches XP1 & XP2 Pickleball Paddles Expanding Its High-Performance
High-performance sports brand PXG brings its engineering excellence to the pickleball court Scottsdale, AZ – PXG, a global leader in…
GAMMA Sports Introduces NEW Rainmaker Pickleball Paddle
Express Yourself on the Court PITTSBURGH, PA. – GAMMA Sports, innovators in racquet sport equipment, announced today the launch of…



















