Partnership Marks Imperial’s Continued Expansion into the Nation’s Fastest-Growing Sport
BOURBON, MO— Imperial, the premium headwear brand known for quality, fit, and style, is proud to announce its newest partnership as the Official Headwear Partner of CityPickle, a leading provider of pickleball experiences in urban cities across the U.S.
CityPickle has redefined pickleball in New York City and beyond, offering accessible, high-quality courts and experiences in iconic locations including Wollman Rink in Central Park, Hudson Yards, Industry City, and Union Square.
“Pickleball is the fastest-growing sport in the world, and Imperial is committed to being a part of that momentum,” said Jerry Biag, Director of Marketing at Imperial. “We’re proud to partner with CityPickle, a leader in bringing this sport to vibrant urban communities. Being named their Official Headwear Partner is an honor and an exciting next step in our efforts to serve the pickleball community.”
“At CityPickle, we’re always looking for ways to elevate the player experience both on and off the court and Imperial is the perfect partner to help us do that,” said Co-Founder of CityPickle Erica Desai.
“Imperial’s premium headwear brings style and functionality to the court, and we couldn’t be more excited to partner with a brand that gets pickleball and understands our mission to grow the game in exciting, urban spaces across the US,” said Co-Founder of CityPickle Mary Cannon.
Visit www.imperial1916.com.
About Imperial
Founded in 1916, Imperial is a CPC company with expertise in design, marketing, manufacturing, and distribution. Imperial owns and operates several brands and companies, including Imperial, Pukka®, and the Peter Millar Licensing Company. These brands serve diverse markets, including direct-to-consumer (DTC), golf, corporate, destination & leisure, team dealer, and supply chain channels.
Imperial is the Official Licensed Headwear of Major League Pickleball and other pickleball communities.
Imperial’s customers include prestigious golf events such as the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. The company also maintains manufacturing and licensing partnerships with global brands like Nike, Peter Millar, and Tommy Hilfiger.
Imperial supports the Imperial Foundation, a philanthropic organization dedicated to fostering the growth and vitality of sports—especially golf—and enhancing the well-being of communities it serves.
CPC, Imperial’s parent company, is a Kansas City-based investment holding firm focused on a long-term strategy to buy, build, and hold™ great companies.
For further information please visit Imperial1916.com.
Follow Imperial on LinkedIn at @imperial-headwear or Instagram at @ImperialHats.
About CityPIckle
CityPickle is New York City’s home for pickleball. The lifestyle brand debuted NYC’s first indoor pickleball club in Long Island City. The club features climate-controlled courts and a full bar and restaurant, making it the ideal destination to connect in person, spend quality time, and host events. CityPickle operates 14 courts in Central Park’s Wollman Rink during the spring, summer, and early fall. The brand brings the joy and community of pickleball to thousands through its seasonal activations; locations include Hudson Yards, Union Square, Brooklyn’s Industry City, and Philadelphia’s Dilworth Park at City Hall.
Media contact:
Jerry Biag
Director of Marketing
jbiag@imperial1916.com
