The All Florida Pickleball Circuit (AFPC) has secured 1.800.ASK.DAVE, the consumer-facing brand of Florida personal injury law firm Dismuke Law, as presenting sponsor of its 2026–27 season. The partnership introduces subsidized tournament entries, additional prize money and player giveaways as the regional circuit looks to strengthen participation and competitive opportunities across the state.
Under the agreement, 1.800.ASK.DAVE will cover registration fees for the first 30 eligible players at each tournament stop, supporting up to 180 player entries throughout the season. The sponsorship also adds $6,000 to the circuit’s Open Points Race, awarding $3,000 each to the top male and female Open division points leaders at the season finale. All registered competitors will receive branded towels and wristbands.
The sponsorship builds on attorney Dave Dismuke’s existing investment in professional pickleball. Dismuke owns the Lakeland Palms, a Florida-based professional team that recently earned bronze at the All Florida Pro League Season 3 Finals in Winter Springs. His involvement reflects a growing opportunity for regional businesses to connect with pickleball’s expanding community through team ownership, tournament sponsorship and grassroots engagement.
The AFPC features DUPR-verified Minor League Pickleball competition, with divisions ranging from 3.0 to Open and a season-long points system tied to the national Minor League Pickleball leaderboard. Announced tournament stops include Punta Gorda, Sanford, Panama City Beach, Fort Myers and Lakewood Ranch, with additional events planned.
For the circuit, the partnership provides financial support that directly benefits competitors while strengthening its commercial platform. For Dismuke Law, it offers a statewide marketing opportunity built around repeated engagement with players and local pickleball communities. The agreement illustrates how regional tournament circuits are attracting sponsors seeking more targeted, community-driven exposure as pickleball’s competitive ecosystem continues to develop.
